Fractional SDR for B2B Companies · Phone-First, Built on 40 Years of Quota

We've Carried the Quota. Now Let Us Fill Your Calendar.

Twenty years with nothing but a phone and a target taught us what works. The decade after that, armed with better data and better tools, taught us why. That combination is what we put on your phones: no junior reps reading a script, just people who've carried the number themselves and know the difference between an approach that sounds good and one that actually converts. Everything we build for you stays yours, even if you stop after the first month.

Book a Discovery Call See What Your Pipeline Could Look Like

Prefer to talk it through first? Send us a message or email info@hunterfarmer.org and we will get back to you within one business day.

The Problem

Six Figures Later, You Still Won't Know If Calling Works

You hire a rep because your closers have nothing to work. Months later, the calendar's still empty. Was it the rep? The list? The script? A market that never picks up? Nobody can tell you, so you hire again and start over.

£80K+

What one in-house rep typically costs in year one: base pay, bonus and tools, before a single meeting is booked.

3–6 Mths

To find, hire and train a rep well enough to know whether calling even works in your market.

14–18 Mths

The average tenure of an SDR hire. Then they leave, taking what they learned with them, and you start again.

The Alternative

In-House Hire vs. Hunter Farmer Fractional SDR

Same goal: real conversations with real buyers. Very different cost, ramp time and risk.

In-House BDR

  • ~£80K+ in year one, before a single meeting is booked
  • First real opportunity in month 3 to 6
  • You manage them: 1:1s, coaching, call reviews
  • Months of ramp before reaching the required pace
  • You buy the dialer, the data, the CRM seats
  • Locked in for the year, whether it works or not
  • They leave, you start again from zero

Hunter Farmer Fractional SDR

  • A fraction of that cost, and you can stop after any month
  • Qualified conversations from week one
  • Nobody to manage: no 1:1s, no coaching, no reviews
  • No ramp. We're good at this on day one
  • Every tool included, at no extra cost to you
  • No annual contract. Pay monthly, stop any time
  • If any one of us ever steps back, you keep every list and script, plus every meeting already booked
Milton Trotman, Hunter Farmer
Who's Behind the Calls

40+ Years of Carrying a Quota, Now Running the Operation

Hunter Farmer was founded by Milton Trotman, who spent his first ten years in B2B sales doing nothing but new business: cold calling, cold outreach, closing first deals with no relationships to lean on. Since then he's run sales teams as large as 30 people and as small as three, and worked entirely solo carrying his own number.

Milton now leads Hunter Farmer's strategy and quality standards, personally overseeing every engagement and matching the right specialist from our team to your market. What lands on your calendar is shaped by decades of carrying a number himself, executed by a team trained to the same standard.

How It Works

Built Before We Pick Up the Phone

Most calling fails before anyone picks up. We finish the setup first.

1. Strategy Session

Who you sell to, and who signs. No templates. If it won't work, we'll say so here, before you spend a penny.

2. Territory Map & Live Validation

We build your list and rank it by fit, then verify each number as we work through it: bad data gets flagged and swapped out call by call, not sat waiting on a shelf before we start.

3. System Build-Out

Script, objection handling, dialer, CRM, reporting: ready before the first call goes out.

4. Conversations & Reporting

Real conversations, one call at a time. Hot leads reach you the moment they happen.

Why It's Different

Why a Quota-Carrying Caller Beats a Script Reader

Most affordable outbound options put a junior rep on the phone, reading a script, measured on dials rather than deals. Every call on a Hunter Farmer campaign is made by someone who has personally carried a sales quota, which changes what happens the moment a prospect pushes back. A script reader moves to the next line. Someone who's carried a number adapts, because they've heard that exact objection before, from the other side of it.

40+ Years
Personally Carrying a Sales Quota
3 to 30
Team Sizes We've Run, So We Know What Works at Yours
What You Get

A Complete Pipeline Operation

Not just a pair of hands and a call count. Seven things that make up a complete outbound operation. The data, scripts and results are yours to keep forever. The toolset that runs it, we build, run and pay for as part of the service.

01

The Territory Map

Your whole market, ranked by fit. Numbers get verified as we work through the list, campaign live, not before a single call goes out. Yours to keep.

02

The Field Report

Who picks up, what they say, what stops them: refreshed from real calls, not guesswork.

03

The Objection Field Guide

A living script, rewritten based on exactly what your market pushes back on.

04

The Call Ledger

Every call logged, every real lead sent straight to your CRM with the full story.

05

The Season Report

What your market told us this period: budget timing, competitors, what's changed.

06

The Toolshed

Dialer, CRM, data verification and reporting: built, run and paid for. No extra tool cost to you.

07

The Harvest Handoff

The scripts, lists, objection log and call history documented, ready to hand to your first in-house hire whenever that day comes. We will also recommend the toolset we used, and what might be better suited to continuing your operation.

ROI Calculator

See What Your Pipeline Could Look Like

Put your real numbers in. The starting numbers are set low on purpose. A calculator that only gives you good news isn't worth using.

Below roughly £15,000 in contract value, the phone math stops working. That's the floor.

£170,000
Monthly Pipeline Generated
12.8
Interested Leads / Month
5.8
Meetings Held / Month
£21,675
New Contract Value
7.2x
Return vs. Illustrative Plan Price

The Hunt reflects our published monthly price. The Harvest is scoped and quoted on your discovery call; the figure used here is an illustrative estimate only, not a quote. Close rate applies to meetings actually held, not booked. These are estimates, not promises.

Pricing

Three Ways to Put Us on Your Phones

Everything runs monthly, with no lock-in. Harvest is scoped and quoted on your discovery call.

Start Here

The Scout

£3,250 · one-time · 10 days

You send the list. We call tomorrow.

The promise: an agreed number of dials or hours of calling within the pilot window, confirmed before we start, or your money back.
  • Calls start within 24 hours of project sign-off
  • Objection log: your script and their objections
  • One call at a time: no auto-dialer, no AI voice
  • Dialer, CRM and reporting included: £0 in tools
Book a Discovery Call
Most Popular You Bring the List

The Hunt

£5,500 / month · stop any time

The work of two SDRs, for the price of less than one.

The promise: an agreed daily calling volume or monthly dial target, confirmed on your call, or your money back for that period.
  • Everything in the Scout
  • Instant alert the minute a lead goes hot
  • Weekly call with the person actually on the phones
  • Script rewritten every week from real calls
Book a Discovery Call
Recommended

The Harvest

Price on request · limited seats

Your whole outbound operation, done for you.

The promise: an agreed monthly conversation count with your ideal buyers, confirmed on your call, or your money back for that period.
  • Everything in the Hunt
  • We build your Territory Map, you don't have to
  • We train your first in-house rep when that day comes
Book a Discovery Call
FeatureThe ScoutThe HuntThe Harvest
On Every Plan
Calls start within 24 hours of project sign-off✓✓✓
Objection log: your script and their objections✓✓✓
One call at a time: no auto-dialer, no AI voice✓✓✓
Dialer, CRM and reporting included: £0 in tools✓✓✓
Every list, script and booked meeting is yours to keep, forever✓✓✓
Running It Every Month
Instant alert the minute a lead goes hot✕✓✓
Weekly call with the person actually on the phones✕✓✓
Script rewritten every week from real calls✕✓✓
Who Builds the Market
Who builds the target listYouYouMe
The Territory Map: your market ranked by fit✕✕✓
We train your first in-house rep✕✕✓
Who It's For

B2B Companies With Closers and No Pipeline

This works best when there's real money on the table and someone ready to close it. Under about £15,000 a deal, the math gets thin, and we'll say so.

Founders Who Need Pipeline and No Time to Call

You're building product, closing deals, running the company. Hand the phones to someone who only does this.

Teams With Closers but No Top of Funnel

Your closers need people to talk to. We feed the top of the funnel so they can stay focused on closing.

Companies Testing Calling Before a Hire

Test the math on your deal size first. Then decide if calling earns a full-time seat on your team.

Fintech ERPs IT Construction Tech EdTech Finance Logistics Cybersecurity Retail Home Services
FAQ

The Questions You're Already Thinking

Straight answers, no fine print buried below the fold.

Do you guarantee meetings?

No. Meetings depend on your offer and price as much as our calls, and anyone who puts a meeting count in writing is guessing. What we do guarantee is activity: an agreed number of dials, hours, or conversations, confirmed before we start.

Why do you reach more people than an in-house rep might?

Three reasons. Verified data means fewer dead lines, so more of every hour goes to real conversations. Every call is made by someone on our team who's carried a quota themselves, not a junior rep working from a script, which changes how a pushback gets handled in real time. And we start with the right tool stack and the knowledge to use it effectively, immediately, so no time is lost to setup or learning on your budget.

What's the real difference between the plans?

The Hunt assumes you bring the target list. The Harvest means we build and rank your Territory Map for you, and train your first in-house hire when that day comes.

Do I own the list and the data?

Yes. The list, the script, the objection log, the whole playbook. Yours the day it's built, even if you stop after one month.

How do I know you're actually calling?

Every call is logged with its outcome and included in your regular reporting, so you can see exactly how many dials, conversations and meetings each period produced. Hot leads and booked meetings reach you as they happen.

Can I start at the top plan without doing the Scout?

Yes. The Scout exists to de-risk a first engagement, but if you're ready to commit, we can go straight to the Hunt or the Harvest.

Are there long-term contracts?

No annual lock-in on any plan. Everything runs monthly, and you can stop after any billing period.

Is it only cold calls, or email and LinkedIn too?

This offer is phone-first by design. It's the channel most B2B teams under-invest in. If your ICP calls for email or LinkedIn alongside it, that's a conversation for Hunter Farmer's broader multichannel service.

Let's Run Your Numbers

Book a Discovery Call

30 minutes, direct. If it's not a fit, we'll tell you straight.

Not ready to pick a time?

Send us a message instead and we'll be in touch to arrange your discovery call.

Prefer email? Write to info@hunterfarmer.org and we'll get back to you within one business day.

No follow-up sequences if it's not a fit, just a straight answer.